Mariana Atencio

Mariana Atencio took the world by storm in 2017 when her TEDx talk “What makes YOU special?” went viral. It was one of the first major speeches to tackle the power of authenticity with a fresh perspective. It has garnered over 20 million views and has been translated into 13 languages. 

Her work has been honored with a Peabody Award, a Gracie Award, three national Emmy nominations and the National Association of Hispanic Journalists Presidential Award. 

She has quickly become one of the most sought-after speakers and content creators, founding her own media company, GoLike, where she focuses on diverse female hires. GoLike has teamed up with Microsoft, YouTube, Pepsico, Ford, Spotify, P&G, Deloitte, UBS, CitiBank and even the United Nations and World Health Organization, to create motivational events and provide their executives and employees with tools to promote true diversity, corporate storytelling, community building, women’s empowerment, and transformational leadership. In a few short years, GoLike was named among the most powerful 100 Latina-owned businesses in the U.S.  

Originally from Venezuela, Mariana had one dream growing up: to shed light on the voices and stories others were trying to cover. She finally came to the United States on a scholarship to study journalism at Columbia University, and over the course of 10 years became an anchor at Univision and a national correspondent at NBC News and MSNBC –the only Latina at the time. 

Her journalism career led her to travel the world to report on some of the most volatile conflicts of our time, such as natural disasters, mass shootings, and refugee crises in places like Haiti, the Syrian border and Hong Kong. From her decade-long field-work and interviews with people like Pope Francis, President Biden and the King of Spain, she researched and studied the keys to equality, authenticity and leadership.  

Delving deeper into the topic, including diversity and visibility, Mariana went on to write “Perfectly You” –her best-selling memoir– which was selected by Audible and AppleBooks as a must read.

Mariana’s incredible story is featured on an HBO special. She is a 2020 Henry Crown fellow from The Aspen Institute. 

Interested in working with Mariana Atencio
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Speech Topics & Descriptions

Belonging Takes Work: Develop True Diversity, Equity, and Inclusion  

Belonging doesn’t happen automatically. It takes intentionally and a surefire strategy. Being the only Latina in many newsrooms and now as an entrepreneur, Mariana understands what is needed to create a more diverse and inclusive culture in top corporate environments. She’s combined her insights with scientific research to design a 7-step formula to promote authenticity, productivity and belonging in your organization. The results have prompted companies like LinkedIn, Deloitte, Ford, and YouTube to bring her onboard to lead multiple diversity speeches, conferences, awards and seminars. 

Corporate Storytelling for Community Building 

How do you build a healthy corporate culture and community when everyone is doing remote or hybrid work? In this keynote, you will learn to effectively use storytelling as an engagement strategy – at the individual, collective and management level. Being a viral Tedx speaker, podcast host and bestselling author, Mariana has received top level storytelling training to create well-told stories that build community. She will share her insights to motivate employees to create a brand / message memorable enough to leave a legacy.  

Leadership: Take CONTROL to Lead & Succeed 

How to be an effective leader and bring the best out of your team, considering the challenges we face? Using the latest data and her interviews with top business minds, Mariana will share her 3UP Method for managers and employees to turn the current uncertainty and migration of talent into a unique leadership opportunity. In this session attendees will learn to preach optimism (because no one wants to follow a pessimistic leader) and specific ‘action items’ to reclaim their power, lessen their fear of failure and the imposter syndrome. This session will leave your attendees empowered to meet the moment. 


Corporate Content Creation

Let’s face it, we are all saturated with information. With the rise of the attention economy, you need to find new solutions to communicate with your employees, shareholders and public. 

Given Mariana’s television and production background as a journalist, influencer, and content creator for national networks like NBC and a social media community of over 500,000 on all platforms, she’s able to create bite-sized corporate content to reach your audiences where they are. This will take the traditional keynote beyond an in-person or virtual event and transform it into easily digestible, and evergreen, digital products that create connectivity and community. 

This can take the form of snackable videos that can comprise a digital series for your company website, streaming or outlets like YouTube; a corporate podcast; or a social media activation/package, including platforms like TikTok, Instagram, Facebook and Twitter, that exalts brand awareness and company efforts. Topics can range from DEI, technology, financial services, sustainability, manufacturing, healthcare, retail industries, automotive, etc. 

Mariana has been pioneering in this area, hosting, and producing a digital series for Microsoft in partnership with Accenture, and Avanade, that’s already in its second season with record-breaking global viewership. The program – now renewed for a second season – drives thought leadership via a bi-monthly interactive digital videos aimed at all employees and accessible to the public. 

Our goals: 

  • That your workforce feels a sense of pride, strong corporate culture, and unity, even though many are working remotely, through bite-sized content they receive every week or month.   
  • To ensure that your brand, including your executives and employees, are positioned as leaders and subject matter experts in their respective industry, role, or area of conversation, by staying current with different weekly/monthly takeaways. 
  • That your employees and the public understand how your company is facing constant disruption, hybrid work, diversity and inclusion, and using technology to communicate, create community and help them maximize their full potential. 

Other examples and clients include: 

  • Social media series for Bank of America.  
  • Ford virtual videos to promote the stories of small business owners that have been helped by the automotive company.   
  • CDC social media campaign for healthcare, composed of videos for Instagram reels and TikTok. 

What people are saying

“Mariana provided some wonderful lessons and insights into her journey and how each of us can celebrate and share what makes us different. It was a fantastic opportunity for our employees to be inspired and to learn more.”

Director, Global Executive & Employee Communications, Microsoft

“Mariana was powerful on stage, engaging, thought provoking and the perfect speaker for our flagship global annual conference held in Miami. She was such a pleasure to work with that she ended up interviewing and moderating two very critical panels for the agenda. Mariana’s experience and professionalism will make any company that chooses to work with her look great.”

Director, Marketing & Communications Head, Citi Private Bank

“It was a pleasure working with Mrs. Mariana Atencio and her Team during Bacardi’s Spirit Forward event. Not only was she highly engaged and accessible from the very beginning of the planning process, but flexible and open to ensure that her speech flowed well with the Summit’s overarching theme. She was inspirational, motivational and real, and we received wonderful feedback from the attendees. We would be happy to work with her again.”

Sr. Brand Manager, Bacardi USA, Inc.

“Mariana inspires the next generation of women to carve their own path and dare to be themselves.”

Eva Longoria Bastón, Actress, Philanthropist & Business Woman

Work with Mariana Atencio

book Mariana for your next event
meeting planner / event materials